Insights
Market reports, forecast data, industry insights, and more from iEmergent.
Redlining isn’t just a relic of the past—it’s still shaping the housing market in ways many lenders may not realize. Outdated business practices, limited community engagement, and unequal marketing strategies can create modern barriers to homeownership, perpetuating a cycle of disinvestment.
In a Scotsman Guide article, iEmergent CEO Laird Nossuli explores how lenders can move beyond compliance to expand homeownership opportunities actively. By reassessing lending strategies, leveraging special-purpose credit programs, and collaborating with communities, lenders can not only reduce risk but also unlock billions in untapped market potential.
The future of lending is diverse—those who embrace it will thrive. Read the full web article Read the full magazine article