Have you connected all the moving parts and power of your business engine into the most efficient performance machine possible? If not, chances are that your business strategies will not deliver on their promises. The 360 Strategies format is a simple way to make sure you make the right connections in your drive toward success.

As you prepare to make organizational changes, such as introducing new products, activating new marketing efforts, installing new technologies and processes, expanding into new markets, or adjusting your compensation plans, you should “do a 360” to spot any connections that might be missing and strengthen those capabilities that might be weak. No matter what results you desire or objectives you set, successful strategies are more than one–dimensional

360 Strategies simply tie together six fundamental ingredients of effective strategies in a way that is both simple and profound:

Making sure that all the right pieces are connected instills clarity and discipline to your business strategies. All involved will see the big picture as well as understand the importance of their individual pieces. Execution becomes easier and results more assured.

Business Strategies
Develop new enterprise strategies from the ground up using our 360 format. Compare your current strategies using the 360 format to uncover weaknesses and get better performance results. You can also use the 360 format to determine why the impact you intended (and needed) has not yet materialized. It can be an eye–opening experience.

Working Strategies
Business strategies depend on “Working Strategies” for their success. Working Strategies are the functional unit strategies that must be connected both individually and collectively — such as product, distribution, marketing, sales, process, organization, information, capacity, technology, risk, and finance strategies. They are all crucial to making your total business strategy work. They, too, should be 360 strategies.

Execution Strategies
In the 360 approach to strategy, Business Strategies provide the blueprints for how you’ll compete. They often fail if you miss important execution details or your implementation plans are not properly connected. Thus, we utilize Execution Strategies to describe how you’ll make your Business Strategy become a reality. Once again, we follow our 360 format.

Value Exchanges
Strategies, value propositions, value chains, and good intentions are only empty shells if businesses are not clear about how and why the right values are exchanged between the right people and organizations—at the right time. The successes of an enterprise's strategy and its value proposition are only as good as the value exchanges it completes.