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Lenders and real estate professionals are facing unprecedented uncertainty - as the health and economic impact of the COVID-19 pandemic threatens the size of mortgage opportunity across the country. Lenders need data and tools  to help them build and execute strategies to succeed. 

Now is not the time to look back at historical data or continue with the same strategies. 

Now is the time to look ahead, find your new competitive advantage, and expand your business.  DIVERSIFI will help lenders move forward to reach new and more homebuyers and communities.

DIVERSIFi Features

DIVERSIFi supports lenders of all sizes and kinds, as well as individual real estate and lending professionals - from executives to managers to loan officers.  It includes:

  • Forecasts of future mortgage lending opportunity for every market  - broken down by loan product type and borrower segments like first-time homebuyer, race/ethnicity and income

  • Real-time real estate listing and agent data across 300 different metro markets

  • A web portal with powerful maps and tools that make it easy to find hot spots in your markets and pinpoint where you are missing opportunities.

At its core, DIVERSIFi increases originations and profitability by improving your relationships, efficiency and ability to connect with your customers.


A partnership between:


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Used by:

  • Executives and Leaders

  • Compliance Teams

  • National, Divisional and Regional Sales Managers

  • Loan Officers

  • Data and Analytics Departments